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Best Prime Day deals 2025: Record prices on Apple, Ninja & Samsung

by Christopher Wallace
written by Christopher Wallace


Table of Contents

Prime Day 2025 ends tonight, and the deals are especially good this year. The 2025 edition of Amazon’s annual members-only sale has been the longest yet, spanning four days from July 8 through 11. On the final day of the sale, Amazon is still dropping deep discounts and new record-low prices across tons of different product categories. Just don’t forget: You only have until midnight PT to shop the best Prime Day deals.

So far, we’ve spotted some especially great discounts on Apple products, including AirPods, iPads, and MacBooks. You can also see great Prime Day picks from our sibling brands: CNET, PCMag, ZDNET, and Lifehacker.

SEE ALSO:

Prime Day 2025: Live updates on the top deals

Plus, other retailers are getting in on the savings. Walmart, Target, Best Buy, The Home Depot, and even TikTok Shop are running overlapping sales, and some last even longer than Prime Day. As the name implies, you have to be a Prime member to enjoy the savings at Amazon. So, if you want to get in on the deals, you can sign up for a free 30-day trial, and if you’re aged 18 to 24, you can get six months of Amazon Prime for free.

As the marathon shopping event comes to an end, we’ve updated our massive list of all the best Prime Day deals. Check back here often, as we’re updating this guide constantly throughout the sale. Note: Struck-through deals were sold out or expired at the time of writing. We marked our favorite deals with a 🎉 emoji.

Best Prime Day Apple deals

Why we like it

Read our full review of the Apple AirPods Pro 2.

If we had to pick just one Apple deal to shop during Prime Day 2025, it would be this: The newest AirPods Pro are marked down to the we-can’t-believe-it price of $149.

“These are pretty much must-have wireless earbuds if you’re in the Apple ecosystem. If you’re on a budget — or if you really don’t like noise-cancelling — you can grab the regular AirPods for the also-insane price of $89. But for most of us, it’s the AirPods Pro 2. They sound great and have stellar noise cancellation — what more do you need to know?” — Timothy Beck Werth, Mashable Tech Editor

More AirPods deals

MacBook Air deals

MacBook Pro deals

Mac deals

AirTag deals

Apple Watch Ultra deals

Apple Watch Series 10 deals

Apple Watch SE deals

iPad deals

iPad Air deals

iPad mini deals

iPad Pro deals

Best Prime Day laptop deals

Why we like it

Read Mashable’s full review of the 13.8-inch Microsoft Surface Laptop 7.

“Microsoft’s 13.8-inch flagship PC is our favorite Windows laptop, combining a slick, sophisticated design with peppy performance and an all-day battery life. (Literally: It lasted nearly 23 hours in our testing.) This variant has a high-end Snapdragon X Elite processor, 16GB of RAM, and 512GB of storage — our ideal baseline specs for most everyday users.

Prime members can snag the Platinum colorway on sale for just $918.99, which is 34% off its $1,399.99 MSRP and a new all-time low by a couple bucks. For comparison’s sake, Amazon’s deal is $181 cheaper than competing discounts at the Microsoft Store and Best Buy (where it’s currently sold out).” — Haley Henschel, Senior Shopping Reporter

More Windows laptop deals

2-in-1 laptop deals

Gaming laptop deals

Chromebook deals

Best Prime Day tablet deals

Why we like it

“As much as we love the affordable iPad Mini, it’s really hard to argue with a $279 iPad. And so we’re not even going to try. While the base model iPad is missing the latest Apple silicon (the M series chips), do you really want your tablet to feel like a laptop? Then you might be tempted to get some work done instead of playing The Sims.” — Timothy Beck Werth, Tech Editor

For more Prime Day iPad deals, scroll back up to the Apple deals section.

Android tablet deals

Amazon Fire tablet deals

Amazon Fire Kids tablet deals

Best Prime Day Kindle deals

Why we like it

“If you’re looking for the best possible deal on a Kindle e-reader, then you’re looking for the base model, which gets a rare price drop for Prime Day. Kindles typically only go on sale during big events like Prime Day and Black Friday, so this is a rare chance to get a new Kindle for under $100. In her review, Shopping Reporter Samantha Mangino said this is the ‘best e-reader on a budget,’ and that’s doubly true when it’s on sale.” — Timothy Beck Werth, Tech Editor

More Kindle deals

Best Prime Day Echo device deals

Why we like it

“When the Amazon Echo Spot first launched, we called it ‘the Goldilocks of home smart speakers,’ and that’s still true today. It’s the perfect excuse to finally stop using your smartphone as your daily alarm. It also offers a quick weather alert, and if you need specifics, you can just ask Alexa.” — Timothy Beck Werth, Mashable Tech Editor

More Echo device deals

Best Prime Day TV deals

Why we like it

“Samsung’s famous Art TV really is something special. It has a matte, anti-glare display you’ll only find on a couple other flagship Samsung TVs, and the art mode really is a genius innovation. The ultra-thin frame also looks very impressive up on the wall.

“I attended the launch event for the 2024 edition of The Frame, and it’s been my favorite TV ever since. This model got an upgraded AI processor for smoother action, plus some other key upgrades, and you’re not missing anything crucial versus the 2025 model. When friends and family ask for TV recommendations, this is my top pick.” — Timothy Beck Werth, Tech Editor

43-inch to 50-inch TV deals

55-inch TV deals

65-inch and 70-inch TV deals

75-inch and 77-inch TV deals

85-inch and up TV deals

Fire TV device deals

Best Prime Day headphone and earbud deals

Why we like it

Read Mashable’s full review of the Sony WH-1000XM6 headphones.

“The new Sony XM6 headphones were just released on May 15, but they’re already on sale for around $20 off, putting them at $428 at Amazon. Now, I’ll be the first to admit that a $20 price drop doesn’t exactly put these flagship cans in the bargain price range. But since this Prime Day deal is the first-ever discount on XM6 headphones, I had to share the news. These flagship noise-cancellers have been reviewed by two Mashable staffers, who both declared the sound best-in-class and worth the investment.” — Bethany Allard, Lead Shopping Reporter

More headphone deals

Earbud deals

Open earbuds deals

Sleep earbuds deals

Best Prime Day gaming deals

Why we like it

Read Mashable’s full review of Final Fantasy XVI.

“Final Fantasy XVI is unlike any FF game that came before it, and honestly, we think that’s a good thing. That’s because FFVI is a truly fantastic character action game that combines engaging combat and an intriguing story with the visual spectacle we’ve come to expect from the series. It’s an incredibly worthwhile adventure for all PS5 owners to experience.” — Dylan Haas, Lead Shopping Reporter

More PlayStation games

PlayStation hardware

Headsets

Other accessories

Xbox games

Xbox hardware

Controllers

Headsets

Nintendo Switch games

Nintendo Switch hardware

SDXC cards

Controllers and accessories

Best free offers from Amazon

“Amazon always tempts us with extended free trials for its most popular services during Prime Day — Audible, Amazon Music Unlimited, and Kindle Unlimited. As a Spotify alternative, Amazon Music Unlimited has some benefits, like a huge library of ad-free podcasts and the ability to actually purchase your favorite songs and albums. Try it out for four months at no cost. My advice? Set a calendar event for yourself three months and 29 days in the future, that way you don’t get caught out by the auto-renew — that’s how they get you!” Timothy Beck Werth, Tech Editor

More free offers from Amazon

Best Prime Day unlocked phone deals

Why we like it

Read our full review of the Samsung Galaxy S25 Ultra AI Smartphone.

Samsung debuted a bunch of new phones this week, but we don’t expect to get a replacement for its flagship Ultra until next year. If you’re not in the iOS family, this is the best phone in the world right now, full stop. Not only is it under $1,000 for Prime Day, but Amazon also dropped prices even lower for the final day of the sale. This flagship smartphone has a Snapdragon 8 Elite processor to power its many AI tools, plus a very impressive array of cameras. Yes, it’s pricey, but this is the best price we’ve seen so far this year.” Timothy Beck Werth, Tech Editor

Samsung Galaxy deals

Motorola deals

Google Pixel deals

Best Prime Day Bluetooth tracker deals

Why we like it

“The best Bluetooth tracker deal to shop right now is on the Samsung Galaxy SmartTag2. This Prime Day, get this Samsung Bluetooth tracker for a record-low price of $15.50. That saves you $14.49 off its usual $29.99, for 48% off. The Samsung Galaxy SmartTag2, is compatible with Android 11 or later systems. It’s both water- and dust-resistant so that it can withstand the unexpected. It can be detected by nearby devices via Samsung’s SmartThings Find network. You can even make it ring, check its location history, and customize it to perform other, simple tasks.” — Samantha Mangino, Shopping Reporter

More Bluetooth tracker deals

For AirTag deals, scroll back up to the Apple deals section.

Best Prime Day fitness tracker deals

Why we like it

“Do you look forward to summer for the outdoors? If you’re eager to get outside on hikes and be more active than ever this year, then a fitness tracker will help you track ever step. Right now, the Garmin vívoactive 5 is the best fitness tracker deal we’ve spotted this year. With built-in GPS and 11 days of battery life, it’s great for those constantly on the go. Plus, this Prime Day, it’s 37% off. It’s down to $190 from its normal $299.99 to save $109.99 — that’s $1 away from its all-time low.” — Samantha Mangino, Shopping Reporter

More fitness tracker deals

Best Prime Day robot vacuum deals

Why we like it

“This budget Roborock model was also just released this year, but it’s been living in the shadow of the big bad Saros trio. Nevertheless, it deserves a spotlight for the value that it packs, especially now that it’s under $300 for Prime members this of Prime Day. The most impressive feat of the Roborock Q7 M5+ is its 10,000 Pa of suction power — that’s far stronger than the norm for cheap robot vacuums. That matches the power of my favorite robot vacuum from 2024, the Roborock Qrevo Master, and is the baseline number I’d recommend for keeping up with substantial pet hair.

“Note that the Q7 M5+ does mop and does self-empty, but doesn’t wash and dry its own mopping pad like the more premium Roborocks.” — Leah Stodart, Senior Shopping Reporter

Robot vacuums that mop

Robot vacuums that don’t mop

Best Prime Day kitchen deals

Why we like it

“I wrote and hosted a video series for Mashable called AirFryDay, which involved filming a new recipe at least once per week. This was during peak air fryer mania, right after the COVID pandemic hit. I used a number of different air fryers in the series and, during that process, learned what really makes a good air fryer, well, good.

“And right now, my favorite air fryer, the Instant Pot Vortex Plus, is 50% off for Amazon’s 2025 Prime Day…This is the model I still use at home, and I really like it for a few reasons. First, it has an open basket, rather than a tray, which I find more convenient. Second, it cooks food quickly and evenly. Third, it’s tremendously easy to clean.” — Tim Marcin, Associate Culture Editor

More air fryer deals

Blender deals

Coffee maker and espresso machine deals

Stand mixer deals

Multicooker deals

Ice cream maker deals

Frozen drink maker deals

Ice machine deals

Best Prime Day bladeless fan deals


the Dreo Tower Fan (DR-HTF007)

Why we like it

“Snag the Dreo Tower Fan (DR-HTF007) for just $67.99, down from $79.99. I know a $12 savings might not sound like a huge number, but honestly, it’s already pretty reasonably priced compared to a lot of similar models, and you’re getting a ton of bang for your buck here.

This 36-inch tower fan features four different modes and speeds that you can easily adjust from the top panel or with the handy included remote. Plus, it oscillates a full 90 degrees to really get that cool air circulating throughout your room (reaching up to 25 feet per second, according to Dreo). It even has a timer function, so you don’t have to worry about forgetting to turn it off. And for those light sleepers out there, it’s designed to operate super quietly (at just 28 dB), making it a solid choice for bedrooms.” — Tabitha Britt, Mashable contributor

More bladeless fan deals

Best Prime Day security camera and doorbell deals

Why we like it

“If you’re about to head out on summer adventures and want to keep an eye on your home, a set of security cameras can give you some peace of mind. The Blink Outdoor 4 5-camera system can help you do just that. With five outdoor, wireless cameras, you can mount them around your house and be notified whenever motion is detected. Plus, these small but mighty cameras feature infrared night vision and two-way audio.

Right now you can grab them at the stellar price of $159.99, down from its list price of $399.99. That saves you $240 for 60% off.” — Samantha Mangino, shopping reporter

More security camera and doorbell deals

Best Prime Day outdoor deals

Why we like it

“Power up your campsite, tailgate, or beach day with the portable Jackery Explorer 300. This Prime Day, it’s down to its best price ever at just $159 — a savings of 39%. Weighing in at just seven pounds, it’s a great companion for outdoor adventures. It packs six output ports (two AC outlets, one PD 60W USB-C port, one fast charge 3.0 port, one USB-A port, and one DC car port), so you can juice up six devices at once while the power station charges itself. Plus, it’s compatible with the Jackery SolarSaga 100 solar panel, so you can stay connected even when you go off the grid.” — Christina Buff, Mashable contributor

Cooler deals

Hydration deals

Power station deals

Outdoor cooking deals

Portable speaker deals

Camping deals

Best Prime Day book deals

Why we like it

“Atmosphere is the latest from the New York Times bestselling author of The Seven Husbands of Evelyn Hugo and Daisy Jones & The Six, Taylor Jenkins Reid. Just released earlier this month, it’s already listed as one of Goodreads’ most popular books of the year. It follows Joan Goodwin, a professor of physics and astronomy at Rice University, who is selected as one of the first women scientists to join NASA’s Space Shuttle program in the 1980s. The hardcover copy is already on sale this Prime Day for $21, down 30% from its list price.” — Christina Buff, Mashable contributor

Mashable Deals

Hardcover book deals

Paperback book deals

Kindle book deals

Best Prime Day Lego deals

Why we like it

“We love Lego here at Mashable, and you can find dozens of sets for kids and adults alike on sale at Amazon and Walmart right now. But if we had to pick just one, we’d have to go with the Classic Brick Box, which lets you make near-infinite Lego creations. Plus, for Prime Day, day four, the Brick Box is just $15.29, its lowest-ever price.” — Timothy Beck Werth, Tech Editor

More Lego deals

Best Prime Day cooling deals

Why we like it

If you’re trying to beat the summer heat like the rest of us, but want to do it at a discount, this Whynter portable AC is $190.99 for Amazon Prime Day. The 14,000 BTU air conditioner is powerful yet quiet, has a built-in dehumidifier, and includes a handy little remote control. Snag one for $409 before it goes back to its pre-Prime-Day price of $599.99.

More cooling deals

Best Prime Day board game deals

Why we like it

“First released in 1948, Scrabble remains one of the most popular and best word games; it’s my personal favorite. Whether you’re new to the classic crossword game or are a word-slinging pro, you get seven letter tiles to start creating words and building upon letters added to the board with each turn. It’s more than just word creation, though — land your highest-scoring letters on special double- and triple-point tiles and see who can rack up the most points. It’s meant for two to four players. Grab it on sale for just $11.59 at Amazon this Prime Day — that’s nearly 50% off.” — Christina Buff, Mashable contributor

More board game deals

Best Prime Day Pokémon deals

Why we like it

“If you’re a big Eevee fan, or even if you just love shiny things, this TCG box set will be right up your alley. It comes with a full-art promo card featuring Eevee ex, a playmat with Eevee and its multiple evolutions, a fuzzy Eevee deck box, 15 booster packs, and 65 card sleeves. It also comes with a code card for Pokémon TCG Live that you can use to unlock digital cards. Really, the gorgeous box is another reason to grab this beautiful collection while it’s on sale, too. Just look at those colors.” — Brittany Vincent, Mashable contributor

More Pokémon deals

Best Prime Day streaming deals

Why we like it

“New and returning subscribers can get their first two months of Paramount+ Premium — that’s the ad-free tier with Showtime — for just 99 cents per month. Typically $12.99 per month, that saves you $24 total. Even better, you can score the deal on its own through Paramount+ or as a Prime Video add-on. For what it’s worth, the streamer typically offers a $2.99 per month deal for six months during Black Friday. While the Prime Day discount is only valid for a third of the time, it’ll cost you $2 less per month, making this a pretty epic deal.

The Premium tier gives viewers an ad-free experience (except with live TV), access to the entire Showtime library, the ability to stream CBS live and download movies and shows for offline viewing, and 4K, UHD, Dolby Vision, and HDR10 quality. The discount is only valid through July 13, so be sure to sign up ASAP. Also, remember that the cost per month will go back to full price ($12.99 per month) after your two-month promotional period unless you cancel.” — Christina Buff, Mashable contributor

More Prime Day streaming deals

Best Prime Day beauty tech deals

Why we like it

Read Mashable’s full review of the Shark CryoGlow LED Red Face Mask.

“Trying to choose between investing in a red light mask or nice hair tool this Prime Day? Simply get both: This Amazon bundle gets you the Shark CryoGlow red light mask and Shark FlexFusion hair styler together for $499.99 — essentially $249.99 each — when they both typically cost $349.99. Then, prepare for your self-care routine to be completely transformed. The Shark FlexFusion is the rare styler that works on either wet or dry hair, and comes with several drying, curling, and frizz-fighting attachments.

I’m most excited about this ultra-rare Shark mask deal, though, considering I’d tell anyone to buy it at full price. I am fully convinced that the CryoGlow saved me from living in fear of my persistent adult acne striking again. No other mask does the red light, blue light, infrared, and under-eye chill pads combo like this.” — Leah Stodart, Senior Shopping Reporter

More Prime Day beauty tech deals

Best Prime Day household essentials deals

Why we like it

“Laundry detergent is one of those things you’ll always need more of. This $10 box of Arm & Hammer detergent sheets can cover up to 100 small loads — spend $40 or $50 and you won’t have to stock up on detergent for the foreseeable future.” — Leah Stodart, Senior Shopping Reporter

More Prime Day household essentials deals

Kitchen essentials and cleaning supplies

Laundry supplies

Batteries

Baby care

Cat litter

Toilet paper

Chargers

Best Prime Day gift card deals

  • Adidas — save $10 when you spend $50

  • Bath & Body Works — save $10 when you spend $50

  • Chili’s — get $10 credit on $50 with code WZB9TBFM3ZX2

  • Chipotle — get $10 credit on $50 with code PQPMA8VNOB7J

  • Fandango — save $10 when you spend $50

  • Google Play — get $10 promo credit on $100 with code GOOGLEPLAY

  • Lyft — save $20 when you spend $100

  • Netflix — get $5 promo credit on $50 or more with code NETFLIX

  • Regal — save $10 when you spend $50

  • Uber — save $15 when you spend $100

  • Zift Zillions — save $15 when you spend $100

Live

Latest Updates




4 minutes ago | July 11, 2025

For Prime Day 2025, the Apple Watch has never been more affordable. The coveted Apple Watch Ultra 2 has never been priced at $649.99 before, but as of this writing, only three colors are still in stock at Amazon.

38 minutes ago | July 11, 2025

Amazon has lowered prices even further on its remaining supply of Samsung Galaxy S25 phones. These AI smartphones are now out of stock in most colors, but with the latest price drops, they’ve reached prices we’ve never seen before.

55 minutes ago | July 11, 2025

Amazon always tempts shoppers with extended free trials for its most popular services during Prime Day. We’ve added these offers to our guide.

1 hour ago | July 11, 2025

2 hours ago | July 11, 2025

For big shopping events like Prime Day, the entire internet goes on sale. And that means there are some deals you won’t find on Amazon. Here are some of our favorite deals from the rest of the web:

3 hours ago | July 11, 2025

Price drop alert…

On the fourth and final day of Amazon’s mega-sale, the retailer has dropped prices on select Microsoft Surface Laptops and MacBooks even lower. Not only is the new Surface Laptop 7 now $25 cheaper than it was yesterday, but it’s also at a record-low price.

Amazon has also dropped prices on these MacBooks:

3 hours ago | July 11, 2025

I’m loyal to Garmin, but the record-low Prime Day price on the Apple Watch 10 could make me switch.

Prime Day is a four-day event this year, which means shoppers have had the opportunity to remain more patient and wait for better deals to drop. The bad news is that the Apple Watch Series 10 deal has not improved as we approach the end of Prime Day. The good news is that it’s still a record-low price.

I’ve always been loyal to Garmin. I absolutely love my Forerunner 55, but I’ve remained curious about the health tracking features offered by rival smartwatches. This lowest-ever price on the Apple Watch Series 10 is tempting me to cross the divide.

As of July 11, the Apple Watch Series 10 is down to only $279 — its lowest-ever price according to price tracker camelcamelcamel. This deal applies to all colorways with stock still available. We don’t think this deal will stick around post Prime Day, so if you’re considering upgrading, this is your moment.


Apple Watch Series 10 [GPS 42mm case] Smartwatch with Rose Gold Aluminium Case with Light Blush Sport Band - S/M. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant

4 hours ago | July 11, 2025

I’m stocking up on Apple AirTags before the end of Prime Day — get a 4-pack for under $65.

Prime Day is approaching its final hours, and that means the best deals will vanish before our eyes. There’s no need to panic, because we still have plenty of time to stock up on the essentials. And by essentials, I’m talking about Apple AirTags.

The latest deal on a four-pack of Apple AirTags is not a record-low price, but it’s close to that level and the best price we’ve seen in months. As of July 11, you can score a four-pack of Apple AirTags for $64.99. That’s a 34% discount and close to the lowest-ever price of $64.49. So unless you’re willing to wait until Black Friday, we recommend stocking up at this low price. It works out at less than $17 per AirTag.


Apple AirTag Tracker (4-Pack)

4 hours ago | July 11, 2025

5 hours ago | July 11, 2025

Apple AirPods 4: Prime Day deals are entering their final day, which is great news for people who write about them.

Look, I love a record-low price as much as the next Shopping Editor, but enough is enough. The deals this year have honestly been really good. That’s good news for everyone involved. But Prime Day is a four-day event this year, so there’s only so much I can give. So for one final time, I’m going to recommend that you check out the lowest-ever price on Apple AirPods 4.

7 hours ago | July 11, 2025

MacBook Air: Prime Day is coming to an end, which means most of the best deals will also disappear. We’ve been treated to low prices on popular categories like AirPods, MacBooks, fitness trackers, and so much more over the last few days. It’s going to be tough to say goodbye to all the savings, but before that point of no return, you can still score some great discounts.

I have been surprised by the standard of deals this year, particularly when it comes to Apple. The deals have been wild, with record-low prices across the board. Picking favorites in most category has been tricky, but the choice has been clear when it comes to MacBooks: the latest in the MacBook Air range is on sale for $849 at Amazon. The discount applies to all colors, so you can choose from starlight, midnight, silver, and sky blue.

7 hours ago | July 11, 2025

Bluetti Power Station: An emergency power station is always good to have on hand. Don’t have one? This Prime Day discount may be what sways you to be prepared, because as of July 11, you can save $700 on this impressive model.

In the Prime Day sales, the Bluetti Elite 100 V2 is now just $399, down from $1,099. It’s a powerful-but-compact portable power station with a 1024Wh capacity and 1800W AC output (2700W surge), allowing you to power up to 11 devices at the same time. It’s perfect for laptops, mini-fridges, and other outdoor essentials needed for camping, road trips, or blackout at home.

Get this deal here.



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